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Prior to the nationwide launch of Resurgex Select™ nutritional supplement, Millennium Biotechnologies, Inc., tapped Blue Diesel to translate their marketing goals to the online environment. The result? www.resurgex.com
From the rigors of industry regulations to the dynamics of different audiences, our healthcare communications experience and insight helped position Resurgex® products to the populations that will benefit most: cancer patients, their caregivers, and oncology healthcare professionals.
We leveraged the Web to create a nutrition resource and a worldwide e-commerce solution. Features like the nutrition glossary and oncology resources help build brand equity and drive return visits to the site. The easy-order, online shopping cart expedites Millennium's fulfillment process. And, the site can easily be updated and expanded for future growth in different markets.
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